Technology acceptance in the Philippines: a culturally-sensitive approach
Technologieacceptatiemodellen ontwikkeld in westerse contexten vertalen zich niet altijd rechtstreeks naar andere culturele settings. Dit artikel past een veelgebruikt technologieacceptatieraamwerk (UTAUT2) toe en past het aan de Filipijnse context aan, en biedt lessen voor onderzoekers en implementeerders die werken in niet-westerse settings. Het is waardevolle lectuur voor iedereen die nadenkt over hoe cultuur de adoptie van digitale geestelijke gezondheidszorgtools vormt.
Samenvatting
Digital health can enrich care in developed healthcare systems but is increasingly also being proposed as a valuable healthcare option in developing countries. While differences in culture, literacy and infrastructure can influence digital health design, acceptance and implementation, most theories and tools insufficiently take this into account. This work presents processes and concrete actions that were undertaken to develop a tailored strategy for applying and extending the Unified Theory of Acceptance and Use of Technology (UTAUT2) for the Philippines. It illustrates workflows and underscores the importance of critically evaluating models, instruments and strategies before transferring them to a different context.
Trefwoorden: technology acceptance, UTAUT2, Philippines, cross-cultural, digital health
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Referentie
De Witte, N. A. J., Rimando, C. R. D., Vandenborre, D., Aseron, A. M. C., Mojica, G. D., Damian, J. A., Van Daele, T., & Schraeyen, K. (2024). A Culturally-Sensitive Approach to Technology Acceptance: The Process of Applying the UTAUT2 Model in the Philippines. Procedia Computer Science, 248, 14–21. https://doi.org/10.1016/j.procs.2024.10.358